Getting the right solution for your organisation is crucial 
because changing direction later on can be difficult  and costly.


Approach

We take a team-based, results-oriented approach that places equal emphasis on intelligent analysis, outstanding creativity, and cutting-edge technologies. Whether you need a simple graphic design or a comprehensive web application, we will support your overal objectives as seamlessly as if we were a part of your business.

 

Our analytical approach and creativity give our clients the confidence that we can partner with them to market their product or service in a manner that successfully elevates it above the competition. This approach is designed to provide business accountability.

 

We think of the process as Four Act Play or 4D Actions:

 

4D Discover Design Develop Deploy

 

 

 
Discover

[strategy, creative brief, results analysis]

 

This phase is all about knowledge building using stakeholder interviews to discuss business objectives, competition, customers, culture, legacy, offline activities, support processes and brand.

 

During this phase we deal with Strategy & Business Intelligence, which is more about "know why, know how"

 
Design

[kickoff, concept design, prototyping]

 

This phase is about analysis, information architecture, and interface design. After blending the discovery data with our expertise, we assess any opportunities which present themselves. We deliver strategic recommendations, key performance indicators (KPIs), test plans and business requirements in a straight-forward document that clears outlines opportunities and solutions.

 

We use information architecture, competitive analysis, customer research and human interaction studies to create information organization which facilitates swift communication with your audience.

 

Wonderful ideas, exquisitely deployed. User interface design, rich media design and traditional illustration facilitates seamless human interactions to build relationships and deliver results.

 
Develop

[refinement, tech development, wireframing]

 

Our developers provide the latest cutting-edge expertise to implement any opportunity presented in the Discover and Design phases.

 

Our engineers create and customize the technology platforms and applications with many successful implementations. Our engineering team has perfected the hosted, Content Management Systems.

 
Deploy

[QA, beta testing, launch]

 

Our Quality Control process insures the success of each client relationship by the execution of test plans which adhere to the design phases of each project. Superior quality service is all that we offer, so with continual improvement we provide the very best customer service available in our industry.

 

Our Project Managers, Developers, and QAs drive the successful launch of every interactive solution from design to development with disciplined execution finishing on time, on budget, and on strategy.

 

Reviews begin to measure, optimize and report on the key performance indicators and business opportunities. Online Marketing success isnít achieved in design refresh cycles, but with constant experimentation and optimization.